Ceed
Visual Identity

Brief: Ceed - A new look for a team that’s been together for over a decade. Dedicated to Orchard Management for apples, Ceed puts people and ethics at the forefront of everything they do. They care for the land and crops as if they were there own. The brand needed to reflect the warm, friendly nature of the people alongside the progressive, seriously competent business.

Bright, bold colours paired with stylised icon to keep the identity clean and professional. Chock full of narrative and meaning to inspire the team and a library of supporting graphics to keep it flexible across any application.